Welcome to Digital Crossings

Contracted experts · Melbourne, Australia and worldwide

We redesign complex systems.

We take on systems ripe for disruption. These might be within your organisation or across your whole industry. We rework every part so the new system actually runs.

  • Thirty years
  • Education
  • Technology
  • Startups
  • Systems thinking
Integrated thinking

Eight things that only work together.

Your change idea
Technology, data and AI
Regulatory environment
Organisations
Culture
Social licence
Startup ethos
Transformation
Creativity
Practice

Four ways we get brought in.

Consulting

Strategy and systems work for organisations carrying real complexity. Government, universities, and the firms that serve them. We start with a diagnosis: what the system actually rewards, and where a small push moves the most.

AI and technology

Where AI genuinely helps, what your data can carry, and who owns the risk. We build the small version first and prove it in the real process, not in a demo.

Startup operationalisation

The gap between a funded idea and a working business. Business model, architecture, team shape, and the first real version of the product. Built to run, not to demo.

Transformation

Change at scale, designed to hold. We work the operating model, the platform and the social licence at the same time, and we stay through the messy part.

Method

Diagnose. Redesign. Operationalise.

1

Diagnose the system as it is

We map the flows, the incentives and the constraints. We map the informal structures too, because they do most of the real work. The brief usually changes here. That is the point of doing it.

2

Redesign it, with options

Not one answer. Several. Each one costed against what it asks of your people. A design nobody can absorb is not a good design.

3

Operationalise it

The part most firms leave. We stand the new system up, run it until it proves itself, and hand it to people who can keep it going without us.

Track record

Thirty years, mostly in the hard parts.

Daniel Abbas leads DigitalCrossings. He has spent three decades joining up work that usually sits in separate rooms: technology, organisational design, research and policy. The collective brings in specialists job by job. More about Daniel and how we work

Co-founder Spektrum Development
Founder and principal DigitalCrossings
Industry lead, public sector and higher education Publicis Sapient
Board member Curio Group
Co-lead, digital transformation practice Nous Group
Business architect REA Group
Founder Higher education startup
A decade in technology consulting Tata Consultancy Services · Novell · Atos Consulting (predecessor)
Selected clients and partners

Worldwide, and mostly by referral.

  • Curio Group
  • NECA Education and Careers
  • Central Queensland University
  • Spektrum Development
  • Phantm
  • Teh & Co
  • Klaviss
Contact

Bring us the system that isn’t working.

You have a system that doesn’t do what it should. Or an idea that needs to become a real operating thing. Write to us. We’re based in Melbourne and work across Australia and worldwide.

daniel.abbas@digitalcrossings.co

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DigitalCrossings · Melbourne About · We design systems and make them run